We assist small businesses to define and refine their processes, plan and build their web presence using current and emerging technologies.
We provide ongoing support and advice to assist businesses to
maintain and grow a crucial path to market and focus on growing your business
Boundaries are important in life. Today we look at what that means in business.
Life is busy and there's just so many things to remember. What tools do you use to help you keep on top of ALL the things?
It's easy to react or respond quickly to messages and the like. It's better to do that mindfully. That's why I try to Practice The Pause.
When it comes to lead generation, more isn’t always better. Asking for too much information upfront can scare prospects away — but asking too little might leave you with weak or unusable leads.
In this episode, Charly explains how to strike the right balance.
✅ You’ll learn:
The ideal number of fields for a high-converting lead form
What information is essential vs. nice to have
How to qualify leads without overwhelming them
When it’s better to collect more data later in the funnel
If your forms aren't converting or your leads aren't engaging, you might be asking for the wrong things. Tune in to learn how to streamline your forms and boost your results.
Join the discussion in my community: https://askcharlyleetham.locals.com
Follow us:
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Come and join me in playing the Gratitude Game.
Share in the comments below, one thing EACH DAY, that you're grateful for.
It can be as simple as "I'm grateful for being able to move my body" or "I'm grateful to have food to eat".
The idea is to remind ourselves, that no matter how difficult business (or life) gets, we have something to look forward to. I'll start
I'm grateful to have people around me who support me.
If you’re building an email list, you’ve probably seen the terms single opt-in and double opt-in — but which one should you choose, and why does it even matter?
In this episode, Charly breaks down the key differences between single and double opt-in, and how each impacts your compliance, deliverability, and lead quality.
✅ You’ll learn:
- The legal implications under spam legislation like the Spam Act
- Why double opt-in helps you maintain a cleaner, more engaged list
- How single opt-in can increase list size — but at what cost?
- How to choose based on the “heat” of your leads and your marketing goals
- Tips for reducing friction in the signup process while staying compliant
Don’t just guess. Understanding opt-in methods can protect your reputation and improve your email results.
Join the discussion in my community: https://askcharlyleetham.locals.com
Follow us:
Locals: https://askcharlyleetham.locals.com
Rumble: https://rumble.com/askcharlyleetham
Odyssey: ...
