Ask Charly Leetham
Science & Tech • Business
Our goal is to assist small to medium business owners use the power of the Internet as an avenue to market their organisations in an appropriate and cost-effective manner.

We assist small businesses to define and refine their processes, plan and build their web presence using current and emerging technologies.

We provide ongoing support and advice to assist businesses to
maintain and grow a crucial path to market and focus on growing your business
Interested? Want to learn more about the community?
November 18, 2025
How Do You Automate Holiday Hours On Your Website? (2025/639)

Customers assume your website information is accurate. When your site displays standard operating hours during holiday closures or reduced schedules, you create frustration, damage trust, and risk negative reviews. People arrive at closed shopfronts, encounter unanswered phones, or receive no email responses because they relied on outdated website information. Automating your holiday hours across all touchpoints prevents these problems whilst saving you from last-minute scrambles.

In this episode, Charly covers:

✅ Where to update holiday hours for maximum visibility and impact
📌 Automating schedule changes on WordPress, Shopify, and Squarespace sites
🔗 Using Google Business Profile to update maps and search results automatically
✅ Coordinating auto-responders, voicemail, and contact form messages
📌 Scheduling announcement banners to display and remove automatically
🛡️ Planning welcome-back messages now to save time when you return

The consequences of incorrect business hours extend beyond inconvenience. Customers who encounter closed businesses after your website indicated you were open often leave negative reviews, contact competitors, or simply lose trust in your reliability. Meanwhile, you can automate most of these updates using built-in features in page builders like Elementor, Thrive, and Beaver Builder, or platform-specific tools in Shopify and Squarespace. For WordPress sites, scheduling plugins exist but should be used cautiously to avoid plugin bloat. The episode covers practical automation strategies alongside manual backup plans to ensure your hours stay accurate without requiring constant attention during your busiest period.

Links

Join the discussion in my community: https://askcharlyleetham.locals.com


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Music and Credits to:
Paradise Found is covered under Creative Commons.
"Paradise Found"
Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0
http://creativecommons.org/licenses/by/3.0/
https://incompetech.com/music/royalty-free/licenses/

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What else you may like…
Videos
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February 22, 2024
Remembering All The Things - Daily Dose Of Business Inspiration (2024/47)

Life is busy and there's just so many things to remember. What tools do you use to help you keep on top of ALL the things?

00:05:41
February 21, 2024
Practice The Pause - Daily Dose Of Business Inspiration (2024/46)

It's easy to react or respond quickly to messages and the like. It's better to do that mindfully. That's why I try to Practice The Pause.

00:03:54
February 20, 2024
Setting Boundaries Is Good For Business - Daily Dose Of Business Inspiration (2024/45)

Boundaries are important in life. Today we look at what that means in business.

00:04:34
November 11, 2026
How Do You Add A User To Google Search Console? (2026/793)

If your web developer needs access to your Google Search Console, don't give them your Google account login. Best practice is to give them access to Google Search Console using their Google account.

Charly walks through the settings so you can:

✅ Add a team member using their own Google account.
➡️ Choose the permissions they need without handing over ownership.
⚡ Change or remove access if their role changes or they leave.

If you’ve given someone access before, would you know where to check what they can still see?

Book a Free 30 minute Breakthrough Session: https://askcharlyleetham.com/book-me
(1 per person only)


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LinkedIn: ...

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November 10, 2026
AI Search: The Changing Rules Of Getting Found with Nicole Baker (E46, S2026)

AI search is changing how people find your business, and keeping up can feel a lot like the early days of SEO. The advice keeps changing, measuring results is still a challenge, and you’re left deciding where to spend your time and marketing budget.

Nicole Baker has spent more than 30 years helping businesses adapt to changes in how people find and choose them. She joins Charly to discuss the Wild West of AI search and some questions worth asking:

✅ Do good SEO practices still matter?
➡️ Are reviews and mentions really that important?
⚡ What’s the Reddit effect?
⭐ How can businesses take advantage now?

Listen in, then share your experience in the comments: are you using AI search to find businesses, and how do you decide which recommendations to trust?


Connect with Nicole
Website: bakerstrategylab.com
LinkedIn: @nicolebakerpdx
Instagram: @bakerstrategylab
Facebook: @bakerstrategylab
YouTube: @bakerstrategylab
TikTok: @bakerstrategylab

Book a Free 30 minute Breakthrough Session: ...

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November 09, 2026
Who Can Fix Your Automations While You're Away? (2026/792)

Your business automations keep things moving without needing your attention every day. If one stops while you're away, could someone else pick up where you left off?

Getting ready for the Christmas break includes thinking about those background processes. In today's Mindset Monday, Charly considers a few things that can be overlooked while everything is working.

✅ Knowing who "owns" the automation matters
➡️ Why removing a user may stop automations
⚡ Why documentation matters
⭐ Practical steps to take now

There's plenty here to consider before taking time away from your business, with a starting point that doesn't require documenting everything before Christmas.

Which automation would cause you the most trouble if it stopped working? Join Charly to think through what someone would need to help.

Book a Free 30 minute Breakthrough Session: https://askcharlyleetham.com/book-me
(1 per person only)


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Locals: https://askcharlyleetham.locals.com
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