November is the perfect window to audit your website before the holiday chaos begins. Whilst things are still relatively calm, you have time to catch outdated information, test broken features, and ensure your site accurately reflects what your business offers right now rather than six months ago. Waiting until December means customers will encounter incorrect business hours, disconnected contact forms, or outdated service information during your busiest period.
In this episode, Charly covers:
✅ Essential website checks before the holiday rush begins
📌 Updating business hours, contact details, and service information
🔗 Testing contact forms, booking links, and embedded content
✅ Reviewing team pages, legal information, and privacy policies
📌 Checking for discontinued products and outdated social media icons
🛡️ Testing your site as a first-time visitor to spot usability issues
Small businesses often forget that their websites drift out of date. Staff members leave but contact forms still route to their old email addresses. Newsletter widgets point to abandoned email platforms. Business hours reflect pre-holiday schedules. Team photos show people who departed months ago. These problems compound during peak periods when new customers are actively researching your business. A quick site audit now prevents embarrassing discoveries when traffic spikes. This episode walks through the visible updates and invisible technical checks that ensure your website presents a current, professional image throughout the holiday season.
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Music and Credits to:
Paradise Found is covered under Creative Commons.
"Paradise Found"
Kevin MacLeod (incompetech.com)
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✅ Why routine success can give you a false sense of reliability.
➡️ What staff need to know before they can finish interrupted work.
⚡ Why a single exception may take longer to fix than the original transaction.
⭐ Why rare problems can become a regular cost as the business grows.
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⚡ Can you keep your website safe?
If your website uses externally provided apps, forms, chat, tracking or plugins, you’re trusting more than your own website security.
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...
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That's what Charly discusses in todays episode.
✅ A confident answer can still be answering the wrong question
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There's an interesting lesson here for Business Owners.
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