We assist small businesses to define and refine their processes, plan and build their web presence using current and emerging technologies.
We provide ongoing support and advice to assist businesses to
maintain and grow a crucial path to market and focus on growing your business
When someone lands on your website, you’ve got seconds — not minutes — to grab their attention and get them to take the next step.
In this episode, Charly unpacks what your website should really focus on when you're just getting started:
✅ How to communicate what you do and who you help — fast
✅ Why clear messaging beats flashy branding every time
✅ The truth about logos and brand colours (and what big brands have that you don’t — yet)
✅ Why putting your customer’s journey first converts more than a bold font ever will
✅ What actually builds brand recognition over time
Branding matters — but not more than clarity. If your site looks amazing but no one knows what to do next, it’s not working.
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Life is busy and there's just so many things to remember. What tools do you use to help you keep on top of ALL the things?
It's easy to react or respond quickly to messages and the like. It's better to do that mindfully. That's why I try to Practice The Pause.
Running a small business through 2025 meant navigating constant tech changes, from AI becoming mainstream to evolving security threats. If you kept showing up, kept learning, and kept making decisions despite the noise, you have built something valuable. In this episode, Charly covers:
✅ Why filtering out shiny new tools and asking better questions shows real business maturity
📌 How small habits like weekly backup checks and monthly password reviews compound into major protection
🛡️ The difference between chasing perfection and building resilient systems that recover when things go wrong
📌 What is coming for Rise and Shine in 2026, including the new Monday, Wednesday, Friday schedule with themed episodes
Book a Free 30minute Breakthrough Session: https://askcharlyleetham.com/book-me
(1 per person only)
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The end of the year creates a natural pause, but your digital systems keep running regardless. Tools, automations, subscriptions and workflows continue by default, even when the circumstances that created them have shifted entirely. In this episode, Charly covers:
✅ Why temporary tech solutions often become permanent by accident
📌 How unfinished decisions create background fatigue and overwhelm
🛡️ The difference between ongoing maintenance and finite closure work
✅ Why fewer inherited systems make January decisions simpler
📌 How to identify one thing that served its purpose and end it cleanly
Book a Free 30minute Breakthrough Session: https://askcharlyleetham.com/book-me
(1 per person only)
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...
Have you ever received a notification that looked like your tech was hurling abuse at you? A friend of a friend sent Charly a screenshot of their Apple Fitness notification displaying what appeared to be profanity, and the mystery needed solving. In this lighthearted Boxing Day episode, Charly explains what personalisation tokens are, why they sometimes fail spectacularly, and how to avoid embarrassing automation mishaps in your own business communications.
In this episode, Charly covers:
✅ What the mysterious %@ symbol actually means in app notifications
📌 Why personalisation tokens break and display placeholder text instead of names
🛡️ The importance of testing automations with varied name formats including hyphenated, accented, and long names
✅ A classic QA testing joke that every tech person will appreciate
Book a Free 30minute Breakthrough Session: https://askcharlyleetham.com/book-me
(1 per person only)
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