We assist small businesses to define and refine their processes, plan and build their web presence using current and emerging technologies.
We provide ongoing support and advice to assist businesses to
maintain and grow a crucial path to market and focus on growing your business
Ever wondered if you can access a delegated Gmail account through your mail client (like Outlook or Apple Mail) instead of the web interface? You're not alone—a viewer asked, and Charly answers!
📌 In this episode, Charly dives into answers a viewer question about delegated access in Google Workspace.
📢 Join the discussion in my community: https://askcharlyleetham.locals.com
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Life is busy and there's just so many things to remember. What tools do you use to help you keep on top of ALL the things?
It's easy to react or respond quickly to messages and the like. It's better to do that mindfully. That's why I try to Practice The Pause.
Think uploading big, beautiful photos helps your website? It might be slowing it down and killing your SEO.
In this episode, Charly dives deep into how compressing and resizing your images can drastically improve your page load speed, boost search rankings, and lower bandwidth use — all without sacrificing quality.
📌 You’ll discover:
✅ The difference between lossy and lossless compression
✅ Why image size impacts SEO, bandwidth, and mobile user experience
✅ Which formats to use: JPEG, PNG, WebP, or AVIF?
🛡️ Real tools to optimize:
- TinyPNG, ImageOptim, Smush for WordPress
- Lazy loading, responsive image sizes, and CDNs
🔗 Learn how Google’s Core Web Vitals factor in image size
Set it up once and let image optimization silently boost your site’s performance — every single day.
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Is your website at risk of slowing down — or disappearing — because of bandwidth limits? In this episode, Charly breaks down what bandwidth really means, why unlimited plans aren't truly unlimited, and how to avoid overpaying or getting penalized when traffic spikes.
📌 You’ll learn:
✅ The difference between bandwidth and data transfer
✅ How media size and traffic affect your usage
✅ Real math to estimate your site's bandwidth needs
✅ What happens when you exceed your hosting limits
🛡️ Tips to reduce bandwidth usage and avoid surprise bills:
- Use a CDN like Cloudflare
- Compress images with TinyPNG or WordPress plugins like Smush
- Offload videos to platforms like YouTube
🔗 Tools: GTMetrix, Pingdom, Smush, TinyPNG
Whether you’re just starting out or scaling fast, this guide helps you make smarter hosting choices.
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Wondering whether to use a subdomain (like blog.mysite.com) or a subdirectory (like mysite.com/blog) for your blog, store, or support portal?
In this episode, Charly explains the difference — and why it matters for SEO, branding, and user trust. He also reveals a clever WordPress setup tip that improves site security and makes updates easier.
📌 In this episode:
✅ When to use subdomains vs. subdirectories
✅ Why subdirectories boost SEO authority
✅ How subdomains can complicate analytics and trust
✅ The smart way to install WordPress in a separate folder
🛡️ Security benefits of clean file structures
🔗 Real-world examples from Google, Shopify, and Charly’s own site
Understanding these differences can save you hours of SEO cleanup and boost your site's performance from day one.
📢Join the discussion in my community: https://askcharlyleetham.locals.com
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