We assist small businesses to define and refine their processes, plan and build their web presence using current and emerging technologies.
We provide ongoing support and advice to assist businesses to
maintain and grow a crucial path to market and focus on growing your business
🌟 Boost engagement and conversions with personalised email marketing! In this episode, Charly Leetham dives into the transformative power of personalisation in email campaigns.
🌟 Learn how using a recipient’s name, tailored recommendations, and dynamic content can dramatically increase open rates, click-through rates, and overall conversions.
Discover how segmentation and data-driven targeting can help build stronger customer relationships, leading to higher loyalty and repeat business. If you want to make your email marketing more impactful and customer-centric, this episode is for you! 🌟
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Life is busy and there's just so many things to remember. What tools do you use to help you keep on top of ALL the things?
It's easy to react or respond quickly to messages and the like. It's better to do that mindfully. That's why I try to Practice The Pause.
Business systems are complex and when something goes wrong, trying to work out what it is and how to fix can be an exercise in futility. It becomes even more frustrating when there are multiple providers involved and each say their system is working correctly.
Todays episode discusses that and asks four questions:
✅ Why is it so difficult to identify where the problem sits?
➡️ What do you need to do?
⚡ How can you get out of the cycle?
⭐ What can the business do while the underlying problem is being resolved?
Have you got a technology problem that still exists because nobody can tell you where it sits?
Book a Free 30 minute Breakthrough Session: https://askcharlyleetham.com/book-me
(1 per person only)
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Revolut handed approximately 680 customers’ personal information to a bad actor after receiving requests from a compromised Italian government account that appeared lawful.
It appears the company wasn’t hacked, and the emails passed the checks designed to confirm where they came from. Today's episode discusses:
✅ Why Revolut handed the information over
➡️ The legal and regulatory environment that set the incident up
⚡ What it means for the security and privacy of information businesses are required to collect
⭐ What small businesses need to take from it
There are lessons here for businesses, particularly those now covered by expanded Australian anti-money laundering requirements.
If your business collects sensitive customer information, find out what this incident means for you.
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...
WordPress website holds about them, do you know what to do?
WordPress has built-in privacy tools for handling these requests, including confirming who's making the request before you hand over or erase their information. In this walkthrough, you'll see the process from both sides:
✅ What the person requesting their data sees
➡️ How WordPress confirms the request before you action it
⚡ What information WordPress includes in the personal data export
⭐ What happens to their information after the erasure is completed
Privacy administration might be tedious, but knowing how to handle a request properly is worthwhile for a business owner.
Follow the process from the initial request through to the final erasure, and see exactly what WordPress does along the way.
Book a Free 30 minute Breakthrough Session: https://askcharlyleetham.com/book-me
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