We assist small businesses to define and refine their processes, plan and build their web presence using current and emerging technologies.
We provide ongoing support and advice to assist businesses to
maintain and grow a crucial path to market and focus on growing your business
This last week or so, my team and I were working on generating some marketing materials so I could attend a busines expo here in Ravenshoe. It meant that some of the team have been working extra hours for me.
I ASKED them to do the work and I expected that my invoice for this last week would be higher. No issues there.
It got fed back to me that one of the team was concerned about the hours they were racking up and what they would have to invoice me for the work. It was a lot of hours.
Now, I've been in that position with my own clients. They keep asking for things, I do the work and submit an invoice. However, sometimes my tummy does flip flops as I worry if they'll be upset with the amount! I'm sure we've all been there an will be there again.
The question is, can you alleviate that?
The answer to the question I just posed is ... yes and it's it sort of a simple answer with the execution being perhaps a little more difficult.
The answer is COMMUNICATE. I know right? Simple. Just talk to your client. "Hey, just letting you know that this work we've already done is some many hours and we've got xyz things left to do. Did you want me to keep working on those this week, is there something that you'd like me to give more priority to, etc etc etc."
That does a couple of things. Firstly it lets your client decide if the budget can stretch for this time period and the priority of the things left to do. Secondly, it says that you're responsible and you care about their business too.
It really is a win / win.
Now, you might that the client is a bit ... surprised ... by how much time has been spent and that's ok - that's why we communicate. Managing perceptions is the other side of the coin here. It's difficult to understand how much work goes into something, if you're not familiar with doing it yourself.
By going back and giving your client that information, you're also educating them on the value of your work.
Of course, this approach goes to other things too. Asking questions, communicating, providing feedback are invaluable tools to understanding your clients communication style and their business. It also might help them structure requests to you in a way that is clearer and provides the details you need.
Overall, I've found that it makes for a great, long term, working relationship. And ... creates a team!
I'm sure you've all had some experience with this, why not drop over to my LOCALS community and leave it there ... start, or join in, the conversation.
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Life is busy and there's just so many things to remember. What tools do you use to help you keep on top of ALL the things?
It's easy to react or respond quickly to messages and the like. It's better to do that mindfully. That's why I try to Practice The Pause.
You deleted the app, so your data is gone too, right? Not necessarily. When you sign up for a service and hand over your details, that information lives on the company’s servers, not just your phone. Even if you stop using the app, your data could still be sitting there years later, and if that company gets breached, your details could be exposed.
In this episode, Charly covers:
✅ Why deleting an app doesn’t remove your data from the company’s servers
➡️ How to think about the information you hand over when signing up
⚡ Steps to log in and cleanse your account before deleting an app
✨ How to request data removal under Australian privacy principles
⭐ Why you should revoke app permissions before uninstalling
☑️ How to track down old accounts through your app store and emails
❗ Checking Sign in with Google, Apple, or Facebook for linked accounts
Take the time to go through your phone and clean up properly. Deleting the app is only half the job.
Book a Free 30 minute Breakthrough Session: ...
The Redirection plugin is a plugin that handles redirects, branded affiliate links, and 404 monitoring on your WordPress website.
If you rename or delete a page, the plugin ensures that the old URL is redirected to the new one so visitors and search engines don’t hit a dead end, which is great for your SEO. Redirection also provides some stats on the links without needing to touch server files. Charly has been using it for years and walks through the full setup in this episode, from install to first redirect.
In this episode, Charly covers:
✅ What the Redirection plugin does and how Charly uses it
➡️ How to install and run through the setup wizard step by step
⚡ Setting up redirects for affiliate links and tracking click stats
⭐ How permalink monitoring automatically catches URL changes before they cause 404 errors
✨ Organising redirects into groups so you can find them later
☑️ Using the log and 404 monitor to see what’s happening on your site
Book a Free 30 minute Breakthrough Session: ...
If you are a small business owner wondering whether AI is about to make your skills obsolete, the biggest tech companies in the world just answered that question for you. They fired experienced staff, replaced them with AI tools, and discovered the AI costs more than the people did.
In this episode, Charly covers:
⚡ Why this matters to small business owners who are being told their skills are about to become obsolete
✅ How the Australian government’s 1990s IT outsourcing mirrors today’s big tech AI strategy
➡️ The real numbers behind tech layoffs, AI spending blowouts, and hiring freezes
✨ Why companies are experiencing a corporate-level Dunning-Kruger effect with AI
❗ Whether QA staff cuts and a string of serious Windows update bugs in 2026 are more than coincidence
⭐ The two questions every small business owner should ask before replacing a person or process with an AI tool
Your experience is not becoming obsolete. Make informed, thoughtful decisions before swapping people for tools.
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